Welcome to the Your Ag Empire, a podcast that celebrates all the real conversations that take place at producer meetings. Or, rather, the conversations you wish took place.
Jonathon and Holly Haralson keep it real—no fluff, no filler, just straight talk about building a profitable ag operation.
Jonathon’s a sixth-generation farmer, rancher, and founder of Empire Ag, where he helps producers make smarter financial moves.
Holly is the Chief Operating Office, bringing order to the chaos of farm finances while keeping family and faith at the center.
Together, they’re here for the changemakers, the ones thinking bigger and building something that lasts.
Pull up a chair—let’s build Your Ag Empire.
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Introducing: Your Ag Empire with Jonathon Haralson
What qualifies me to host a podcast? More than two decades of betting the house on farming and ranching, launching and leaving career as a commodity broker, and learning the hard way emotional-based decision making can sway business strategies and create problems that require years of recovery. Instead, I guide farmers and ranchers from across the country, on how using calculated and objective decision making, like those made by Fortune 500 companies, can catapult farms and ranches into a pattern of success season after season.